MIMS learning live

We created a vibrant and visually compelling brand identity for MIMS learning live. A series of events bringing together UK healthcare professionals. The campaign focused on the ‘North’ and ‘South’ aspect of the events – held in London and Liverpool – creating bespoke logotypes, a strong graphic look with a considered colour palette. Once the creative was set we used Canva to create a bespoke brand kit and templated designs. This allowed our client to manage and promote their own digital content. The campaign successfully built brand awareness in the run up to the events. We also created an animating graphics package to use across all the screens at the event.